I'm so happy to finally share this project with professional photos from the talented Jillian Schecher. This project was a major highlight for me this year. From conceptualization to the final production details, this project challenged me creatively and pushed me to explore new vendors and processes. On top of it, I got to work with my fabulous roommate and friend, Olivia, of Boutique Events. Olivia was the creative genius behind the clever and hilarious copy writing.
The event is designed as a show of appreciation to the brokers who work closely with Manulife Real Estate. In this case, the brokers partake in a cooking competition while enjoying an evening of delicious food and drinks at Get Cooking (which I can attest, from experience, is awesome)!
I designed this invitation for impact, by creating something three-dimensional. In this case, I drew on the event title and decided to package a hot sauce and tequila bottle in a custom-built wooden crate. The wooden crate was engraved with the event branding and personalized with each recipients name. As the guest pulled back the lid, a printed two-sided invitation is revealed, with all the pertinent event information. Underneath the invitation is a custom branded bottle of hot sauce and tequila with witty copy about being a high caliber broker. As a final touch, the event branding was carried through into aprons and bag tags. This one is certainly going to be hard to top for next years event!